KCON 2023 actively developed former KCON’s characters of KCON 2022 and used them as a key visual theme for the main graphics. As elements that could express the cultural characteristics of Japan and the United States, the hosts of KCON, we proposed Japanese manga and American comic cartoons as visual themes. Various elements developed around the main characters move like stickers in Japan or are drawn like graffiti in LA. We also designed various elements for KCON fans to customize and enjoy themselves.