MHTL STUDIO
PLASTIC PRODUCT: MASS-PRODUCED ARTICLES
PLASTIC PRODUCTS is a fashion brand that seeks to express the experience of plastic through clothes. We created a symbol and typography system to renew the brand identity of PLASTIC PRODUCTS. We borrowed the typography style commonly used in industrial products made of plastic, and the style applied to assembly drawings and manuals. We have established a unique world view of plastic products through a system that links clothes, headwears, bags, and even a website.
PROJECT DETAILS
PLASTIC PRODUCT
Client: PLASTIC PRODUCT
Year: 2022

Location: Seongsu-dong, Gwangjin-gu, Seoul

CREDITS

Identity Design: MHTL Photography: PLASTIC PRODUCT

PROCESS